Start-up Logic

My regular column in the Hindu Business Line

Letting Go of a Founder

December 16, 2008

We’ve all read of horror stories of VCs forcing actions leading founders to leave their companies. But are there reasons for a founder to leave voluntarily or being asked to leave by other founders or the management team? Many a times, the answer is yes. My latest article in the Hindu Business Line addresses...

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Decisions – how do we make them effectively

November 29, 2008

One of the murkiest areas of being a successful entrepreneur is how to make effective decisions . There are times when we make major decisions without even being conscious of the fact  — and others when seemingly minor decisions bring us to a halt.  I discussed this as some length in my Start-up Logic column...

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The right time to start a business is NOW

November 16, 2008

The last two weeks, I have been working the phones trying to rustle up interest in our new startup‘s newsletter creation services. The sentiment out there, particularly in the Valley, is just horrendous. Folks have just battened down, not just with expenses. Nearly everyone I spoke with is trying to keep a low profile...

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Managing Time – our most precious resource

October 31, 2008

The new startup that I have been threatening to do has actually arrived and so I have fallen way behind in staying at least regular with my blog. Ironically, the going has been slow with the startup as well, despite all the time I have been spending there. So in case of physician heal...

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Building brands for Startups

September 8, 2008

From the latest article in my Start-up Logic series in the Hindu BusinessLine If I had a dollar for every prospective employee who said he loves what he’s seen and heard at our company but his father/spouse/friends feel more comfortable if he joins ‘Giant Co Ltd’ next door, I’d be a rich man. And every one of...

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Mentoring folks – can start-ups afford to not do it?

August 25, 2008

From the latest article in my Start-up Logic series in the Hindu BusinessLine “Maybe you can tell your team about your desire to partner with us.” As soon as these words left my mouth, I realised that I had made a major faux pas. The words were addressed to the visiting CEO of one...

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Hiring for a startup

August 12, 2008

From my latest article, the first in the second phase of the Start-up Logic entrepreneurship series in the Hindu BusinessLine. Her father is in the lobby, waiting to meet you,” I was told. I wasn’t sure I had heard right, so when I stepped out into the little passage that served as the “lobby”...

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Back to Basics – Entrepreneurship

June 30, 2008

From my final article in this first phase of the Start-up Logic entrepreneurship series in the Hindu BusinessLine Much like riding a bicycle or swimming, with entrepreneurship too, no amount of study or theory can take the place of plunging right in. Yes, some scraped knees, water swallowed and spat out and wounded egos...

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Exiting your business

June 16, 2008

From my twelfth article in the Start-up Logic entrepreneurship series in the Hindu BusinessLine Whenever I read of a pre-nuptial agreement, I react viscerally. Not that I am particularly romantic, nevertheless there is a sense of foreboding. Putting in place an agreement should the relationship fall apart, even before the marriage, seems unsettling to...

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Selling every moment – sales in an entrepreneurial firm

June 2, 2008

From my eleventh article in the Start-up Logic entrepreneurship series in the Hindu BusinessLine No one looks forward to a visit to the dentist, especially if it is a root canal that’s in the offing. Yet, most people would choose a root canal over haggling with a car dealer. The words ‘used-car salesman’ have...

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About me…

srikrishnakI am an entrepreneur interested in Startups and culture in companies. I'm married to @chitrasri a musician and writer and am the father of girls - two. More...

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