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Good design is in the details

January 3, 2012
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Good design is in the details

A couple of weeks ago, I wrote about the work of Donald Norman and his seminal book “The Design of Everyday Things” (the title itself was in true design fashion improved from the original “The Psychology of Everyday Things” or POET.)  I was also bemoaning that people seem to be far more familiar with...

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Test the waters – Lessons from my Dad

December 11, 2011
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Test the waters – Lessons from my Dad

“I think I’ll just study the scriptures, meditate and focus on things spiritual.” My dad must have been in his late thirties or mid-forties when he said this to...

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Finding a customer – Where do you start?

November 27, 2011
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Finding a customer – Where do you start?

Once again, a question posed at Quora, “How can a straight out of college entrepreneur find clients for IT service based start up?” triggered these thoughts. As I have...

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Top 12 Free Apps on Mac OS X for ex-Windows users

October 31, 2011
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Top 12 Free Apps on Mac OS X for ex-Windows users

Recently at a startup meeting that some fellow Angels and I hosted, I was amazed to see nearly every entrepreneur at the table (yes, there was a rather large...

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When do I need a business model?

September 20, 2011
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When do I need a business model?

When this question was first posed to me, my immediate response would have been “At the very beginning.” However, upon a little reflection I realized that the answer needs...

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Chefs & Ginger: Lessons for the Startup CEO

September 13, 2011
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Chefs & Ginger: Lessons for the Startup CEO

One of the best kept secrets least discussed matters in the startup world is what power a CEO really wields. When you are one of the worker bees or...

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Discretion – a skill founders and CEOs need in spades

July 22, 2011
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And if there are real issues at play that need to be brought up to your partners, it should not be done in a flippant comment or regrettable aside...

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Be Generous – Lessons from my dad

June 22, 2011
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Be Generous – Lessons from my dad

As in my worst fears, the call came early in the morning, just before 3AM California time. When the phone rang the first time, I rejected the call, reckoning...

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10 books every entrepreneur should read

February 13, 2011
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10 books every entrepreneur should read

A question “What books should Indian entrepreneurs read” on Quora set me thinking. The good news is that Indian entrepreneurs should read, for most part books that entrepreneurs anywhere...

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Who’s pain are you trying to address?

January 30, 2011
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Who’s pain are you trying to address?

In the last two months of 2010, I participated in a number of meetings with founders of startups – as an adviser, reviewer or investor. Interestingly in nearly every...

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About me…

srikrishnakI am an entrepreneur interested in Startups and culture in companies. I'm married to @chitrasri a musician and writer and am the father of girls - two. More...

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